Google Ads

Google Ads / PPC

Google Ads (formerly known as Google AdWords) is a powerful online advertising platform that enables businesses to create and display ads to potential customers across the Google Network. With Google Ads, advertisers can bid on specific keywords and target specific audiences based on their location, interests, and behavior.
The Pay-Per-Click (PPC) model means that advertisers only pay when someone clicks on their ad, ensuring their advertising budget is spent on actual clicks from interested users. This allows businesses to reach their target audience more effectively and efficiently while providing valuable data and insights to continually improve their advertising campaigns.
Overall, Google Ads/PPC is an effective way for businesses to increase their online visibility, drive website traffic, generate leads, and ultimately increase revenue.

What Does PPC Do to Your Business?

Targeting Ads

Controlling Cost

Managing Campaigns

Measuring Success

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Why Google Ads / PPC ?

Google Ads/PPC is a powerful digital advertising strategy that allows businesses to reach a large audience of potential customers actively searching for products or services like theirs. With the ability to target specific audiences, control advertising costs, and track results, Google Ads/PPC can provide a cost-effective way to drive website traffic, generate leads, and increase revenue. Overall, Google Ads/PPC is an effective way for businesses to reach their target audience and achieve their advertising goals.

What are the Benefits of Our Google Ads / PPC Packages

Search Engine Marketing/PPC

Targeted, cost-effective, measurable, increased traffic, improved ROI.

Display Advertising

Visual, brand awareness, targeting, engagement, cost-effective, measurable, and flexible.

Video Ads

Engaging, informative, visual, emotional, storytelling, memorable, shareable, measurable, and cost-effective.

Shopping Ads

Product-focused, visual, targeted, high-intent, cost-effective, measurable, increased conversions.

App Promotions

User-friendly, interactive, targeted, cost-effective, install-focused, increased engagement, and measurable.

Mobile Marketing

Location-based, personalized, cost-effective, engagement-focused, high ROI, measurable.

what we do

How We Do Google ads / PPC Strategies

Budget Framing

Keywords Research

Setting a Landing Page

Writing Ads Copy

Measuring the Outcome

Remarketing

FAQS

Frequently Asked Questions

FAQs answer common queries and can help businesses improve customer satisfaction and reduce support costs

How much should I budget for Google Ads?

Budgeting for Google Ads depends on various factors, such as your business goals, competition, industry, and targeted keywords. It's recommended to start with a small budget and increase it as you see positive results.

How can I improve my Quality Score?

Quality Score is Google's rating of the relevance and Quality of your ads, keywords, and landing pages. To improve it, you can focus on creating relevant and targeted ads, optimizing your landing pages, and using high-quality keywords.

What is conversion tracking, & how does it work?

Conversion tracking is a tool that helps you measure the number of conversions your ads generate. It works by placing a tracking code on the page you want to track conversions for, such as a thank-you page after a purchase or a sign-up page.

Can I target specific locations with Google Ads?

Yes, you can target specific locations such as countries, regions, cities, or even specific radius around a location. This allows you to focus your ads on areas where your target audience is most likely to be.

How long does it accept to see results from Google Ads?

Results from Google Ads can vary based on your industry, competition, and targeting. However, it's recommended to run your ads for at least a month to see meaningful results. You can also continually optimize your campaigns for better performance.